After checking out Roblox in July 2022, I returned to look at the “Rhythm City” experience created by Warner Music to accompany the 2023 NFL incorporating a motion captured virtual concert by Saweetie. More details here.
Oh Dear! – Aspirational Things?
The Rhythm City theming I suppose does lend itself to musicians and performance artists, but maybe the aspirational careers suggested to the target 15-25 audience are a bit limiting. No scientists, engineers, teachers or care workers there.
In Rhythm City you can:
- Get a cool job, including influencer, musician, agent, producer and more
- Own a house, drive hot cars, and have friends over to chill and listen to music
- Explore, role-play, and live like a star
Saweetie Concert